Question 1

What is DraftKings's P/S ratio?

Accepted Answer

DraftKings (DKNG) P/S ratio is 1.9× as of July 22, 2026. The ratio is calculated by dividing market capitalisation by trailing twelve-month revenue, using USD-normalised financials (IAS 21 exchange-rate translation for non-USD reporters).

Question 2

How is the P/S ratio calculated?

Accepted Answer

P/S = Market Capitalisation ÷ Trailing Twelve-Month (TTM) Revenue, or equivalently Share Price ÷ TTM Revenue Per Share. All inputs are sourced from audited GAAP/IFRS filings and translated to USD using period-end exchange rates so the multiple is comparable across companies and currencies.

Question 3

What is the P/S ratio?

Accepted Answer

The price-to-sales (P/S) ratio compares a company's market capitalisation to its trailing twelve-month (TTM) revenue. It is calculated as market cap ÷ TTM revenue (equivalent to share price ÷ TTM revenue per share). Because the denominator (revenue) cannot be negative, P/S is widely used to value unprofitable or pre-profit companies and to make cross-sector comparisons.

Question 4

What is a good P/S ratio for DraftKings?

Accepted Answer

A "good" P/S depends heavily on profit margin and growth: software and other high-margin businesses often command 5–15× sales, while low-margin retailers and commodity producers typically trade below 1×. Compare against sector peers rather than absolute thresholds. For DraftKings specifically, the relevant sector benchmark is the current sector median of 1.8×.

Question 5

Is DraftKings's P/S ratio high or low?

Accepted Answer

DraftKings's P/S ratio of 1.9× is below its own 5-year average of 5.4× and above the sector median of 1.8×. That places the current reading at the 1th percentile of its 10-year history. A higher multiple usually reflects stronger expected growth, lower perceived risk, or higher returns on capital; a lower multiple reflects the opposite.

Question 6

What is DraftKings's historical P/S ratio range?

Accepted Answer

In the available daily series, DraftKings (DKNG) P/S ratio has ranged from a low of 1.8× in 2026 to a high of 49.5× in 2020. The 5-year average is 5.4× and the 5-year median is 4.0×.

Question 7

What was DraftKings's P/S ratio in 2025?

Accepted Answer

DraftKings (DKNG) P/S ratio at the end of 2025 was 2.8×. Annual values reflect the multiple on the last trading day of each calendar year, using the trailing twelve-month revenue figure available at that date.

Question 8

Why does DraftKings's P/S ratio change over time?

Accepted Answer

Valuation multiples move with two inputs: the numerator (market capitalisation, which tracks the share price) and the denominator (revenue). Share-price changes — driven by interest rates, earnings expectations, risk appetite, and broader market sentiment — typically dominate short-term moves, while changes in the underlying fundamental drive the longer-term trend. As a result, the ratio can rise during stock-price rallies even if the business itself has not become more valuable, and fall during sell-offs even when fundamentals are improving.


2025	$16.8B	$6.05B	2.8×	-1.0×	Dec 31, 2025
2024	$18.2B	$4.77B	3.8×	-0.7×	Dec 31, 2024
2023	$16.5B	$3.67B	4.5×	+2.2×	Dec 31, 2023
2022	$5.13B	$2.24B	2.3×	-6.3×	Dec 31, 2022
2021	$11.1B	$1.3B	8.6×	-16.8×	Dec 31, 2021
2020	$15.6B	$615M	25.4×	+19.3×	Dec 31, 2020
2019	$1.97B	$323M	6.1×	—	Dec 31, 2019


D.R. Horton (DHI)	1.4×
Carnival Corporation (CCL)	1.4×
Lululemon Athletica (LULU)	1.3×
Toll Brothers (TOL)	1.2×
Li Auto (LI)	1.2×
Ball (BALL)	1.2×
Weyco Group (WEYS)	1.1×
NIO (NIO)	1.1×
Amcor (AMCR)	0.9×
Norwegian Cruise Line (NCLH)	0.9×
XPeng (XPEV)	0.8×
Smurfit Westrock (SW)	0.7×
V.F. (VFC)	0.7×
Lennar (LEN)	0.7×
Genuine Parts (GPC)	0.6×
KB Home (KBH)	0.6×
Mohawk Industries (MHK)	0.5×
LKQ (LKQ)	0.5×
MGM Resorts (MGM)	0.5×
Polaris (PII)	0.4×
General Motors (GM)	0.4×
ChargePoint Holdings (CHPT)	0.4×
Leggett & Platt (LEG)	0.3×
Best Buy Co. (BBY)	0.3×
Ford Motor (F)	0.2×

P/S Ratio for DraftKings (DKNG) 2019-2026

P/S Ratio daily chart for DraftKings (DKNG)

Historical P/S Ratio for DraftKings (DKNG) from 2019 to 2025

About P/S Ratio at DraftKings (DKNG)

DraftKings P/S Ratio by Year

DraftKings P/S Ratio 2025: 2.8×

DraftKings P/S Ratio 2024: 3.8×

DraftKings P/S Ratio 2023: 4.5×

DraftKings P/S Ratio 2022: 2.3×

DraftKings P/S Ratio 2021: 8.6×

Sector peers by P/S Ratio — chart

Sector peers by P/S Ratio — table

Frequently asked questions

DraftKings (DKNG) Key Financials