Fair value (multi-method)
Four independent methods triangulate what KO is worth. The headline is the Forward-DCF intrinsic value at a normalized growth rate; the margin of safety compares it to the current price.
Estimated fair value (Forward DCF)
$174.33
Method range
$12.67 – $174.33
median $81.94
Valuation methods
Each method’s implied fair value per share and its upside versus the current price. Missing methods (no analyst coverage, negative earnings, etc.) are shown as “—”.
| Method | Fair value | Upside vs price |
|---|---|---|
| Forward DCF | $174.33 | +119.34% |
| Exit multiple | $77.59 | -2.37% |
| Analyst target | $86.29 | +8.57% |
| Graham number | $12.67 | -84.06% |
- Forward DCF$174.33
- Exit multiple$77.59
- Analyst target$86.29
- Graham number$12.67
Stock price
$79.48
FCF / share (TTM)
$0.41
3Y FCF CAGR
-17.1%
Fair value @ hist. growth
$2.24
This analysis is for informational purposes only and is not financial advice. Scenario prices and DCF-style figures depend on your assumptions and data from public filings and estimates. They are not forecasts of future returns.
Implied FCF growth
27.4%
per year over your projection horizon
Margin of safety -3446.4% vs hist-growth DCF
Historical 3Y CAGR
-17.1%
Your model implies
27.4%
Analyst consensus is EPS-only — no comparable FCF / share estimate to show on this basis.
Model inputs
Move sliders to test how the reverse DCF reacts. Historical-growth markers show where the company has actually grown over the last cycle.
Undiscounted FCF per share over 10 years at -17% annual growth.
Sensitivity — implied growth vs your assumptions
Each cell shows the per-share growth rate the market would need to justify the current price at that combination of discount rate (rows) and terminal growth (columns). Your selected inputs are highlighted.
| Row axis: discount rate. Column axis: terminal growth.Terminal g →↓ Discount | 1.5% | 2.0% | 2.5% | 3.0% | 3.5% |
|---|---|---|---|---|---|
| 5.0% | 25.0% | 23.2% | 21.1% | 18.6% | 15.4% |
| 5.3% | 26.3% | 24.7% | 22.8% | 20.6% | 17.9% |
| 6.3% | 30.1% | 28.9% | 27.4% | 25.8% | 23.9% |
| 7.3% | 33.5% | 32.4% | 31.3% | 30.0% | 28.5% |
| 8.3% | 36.5% | 35.6% | 34.6% | 33.6% | 32.4% |
Historical multiples
Each bar is the trailing five-year range (low left, high right). Filled portion runs from low to today; the dot marks today; the small tick marks the five-year median. Low, median, and high are listed under each bar.
PEG
0.29
Low vs growth
Net debt
$35.2B
Total debt − cash
Beta
0.35
Vs market benchmark
Frequently asked questions
Coca-Cola (KO) Key Financials
Charts, filings, and peer comparison for every metric
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