Question 1

What is Snap's P/B ratio?

Accepted Answer

Snap (SNAP) P/B ratio is 4.7× as of June 5, 2026. The ratio is calculated by dividing market capitalisation by book value of equity, using USD-normalised financials (IAS 21 exchange-rate translation for non-USD reporters).

Question 2

How is the P/B ratio calculated?

Accepted Answer

P/B = Market Capitalisation ÷ Book Value of Equity (most recent quarterly shareholders' equity), or equivalently Share Price ÷ Book Value Per Share. All inputs are sourced from audited GAAP/IFRS filings and translated to USD using period-end exchange rates so the multiple is comparable across companies and currencies.

Question 3

What is the P/B ratio?

Accepted Answer

The price-to-book (P/B) ratio compares a company's market capitalisation to its book value of equity (total shareholders' equity) on the most recent quarterly balance sheet. It is calculated as market cap ÷ book value of equity (equivalent to share price ÷ book value per share). A P/B below 1× implies the market values the business below its accounting net worth; values well above 1× reflect intangible assets, brand value, or a high return on equity.

Question 4

What is a good P/B ratio for Snap?

Accepted Answer

A "good" P/B depends on the business model. Banks, insurers, and other capital-heavy financials typically trade near 1×; asset-light technology and consumer-brand companies can sustainably trade at 5×+ because much of their value is intangible. P/B is most informative when paired with return on equity (ROE). For Snap specifically, the relevant sector benchmark is the current sector median of 3.7×.

Question 5

Is Snap's P/B ratio high or low?

Accepted Answer

Snap's P/B ratio of 4.7× is below its own 5-year average of 11.1× and above the sector median of 3.7×. That places the current reading at the 7th percentile of its 10-year history. A higher multiple usually reflects stronger expected growth, lower perceived risk, or higher returns on capital; a lower multiple reflects the opposite.

Question 6

What is Snap's historical P/B ratio range?

Accepted Answer

In the available daily series, Snap (SNAP) P/B ratio has ranged from a low of 3.0× in 2026 to a high of 60.8× in 2021. The 5-year average is 11.1× and the 5-year median is 7.3×.

Question 7

What was Snap's P/B ratio in 2025?

Accepted Answer

Snap (SNAP) P/B ratio at the end of 2025 was 6.1×. Annual values reflect the multiple on the last trading day of each calendar year, using the trailing twelve-month book value figure available at that date.

Question 8

Why does Snap's P/B ratio change over time?

Accepted Answer

Valuation multiples move with two inputs: the numerator (market capitalisation, which tracks the share price) and the denominator (book value). Share-price changes — driven by interest rates, earnings expectations, risk appetite, and broader market sentiment — typically dominate short-term moves, while changes in the underlying fundamental drive the longer-term trend. As a result, the ratio can rise during stock-price rallies even if the business itself has not become more valuable, and fall during sell-offs even when fundamentals are improving.


2025	$13.80B	$2.28B	6.1×	-1.5×	Dec 31, 2025
2024	$18.49B	$2.45B	7.5×	-3.9×	Dec 31, 2024
2023	$27.74B	$2.41B	11.5×	+6.0×	Dec 31, 2023
2022	$14.09B	$2.58B	5.5×	-14.5×	Dec 31, 2022
2021	$75.47B	$3.79B	19.9×	-11.6×	Dec 31, 2021
2020	$73.43B	$2.33B	31.5×	+21.3×	Dec 31, 2020
2019	$23.01B	$2.26B	10.2×	+7.0×	Dec 31, 2019
2018	$7.30B	$2.31B	3.2×	-2.9×	Dec 31, 2018
2017	$18.18B	$2.99B	6.1×	-10.3×	Dec 31, 2017
2016	$24.89B	$1.52B	16.4×	-7.9×	Dec 31, 2016
2015	$18.53B	$764.14M	24.2×	—	Dec 31, 2015


Spotify (SPOT)	10.8×
Take-Two Interactive Software (TTWO)	10.4×
Reddit (RDDT)	8.1×
Electronic Arts (EA)	7.5×
Alphabet (GOOGL)	7.3×
DoorDash (DASH)	6.4×
Meta (META)	5.9×
Roku (ROKU)	5.2×
TKO Group Holdings (TKO)	4.6×
Trade Desk (TTD)	4.4×
T-Mobile US (TMUS)	4.1×
Pinterest (PINS)	4.1×
Nebius Group (NBIS)	3.7×
Fox (FOXA)	2.3×
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Warner Bros. Discovery (WBD)	2.1×
Verizon (VZ)	2.0×
AT&T (T)	1.8×
Charter Communications (CHTR)	1.7×
Omnicom Group (OMC)	1.6×
News (NWSA)	1.6×
Walt Disney (DIS)	1.5×
Comcast (CMCSA)	1.2×
Telephone and Data Systems (TDS)	1.0×
Paramount Skydance (PSKY)	0.6×

P/B Ratio for Snap (SNAP)

P/B Ratio daily chart for Snap (SNAP)

Historical P/B Ratio for Snap (SNAP) from 2015 to 2025

About P/B Ratio at Snap (SNAP)

Snap P/B Ratio by Year

Snap P/B Ratio 2025: 6.1×

Snap P/B Ratio 2024: 7.5×

Snap P/B Ratio 2023: 11.5×

Snap P/B Ratio 2022: 5.5×

Snap P/B Ratio 2021: 19.9×

Sector peers by P/B Ratio — chart

Sector peers by P/B Ratio — table

Frequently asked questions

Snap (SNAP) Key Financials

P/B Ratio daily chart for Snap (SNAP)

Historical P/B Ratio for Snap (SNAP) from 2015 to 2025

About P/B Ratio at Snap (SNAP)

Snap P/B Ratio by Year

Snap P/B Ratio 2025: 6.1×

Snap P/B Ratio 2024: 7.5×

Snap P/B Ratio 2023: 11.5×

Snap P/B Ratio 2022: 5.5×

Snap P/B Ratio 2021: 19.9×

Sector peers by P/B Ratio — chart

Sector peers by P/B Ratio — table

Frequently asked questions

+What is Snap's P/B ratio?

+How is the P/B ratio calculated?

+What is the P/B ratio?

+What is a good P/B ratio for Snap?

+Is Snap's P/B ratio high or low?

+What is Snap's historical P/B ratio range?

+What was Snap's P/B ratio in 2025?

+Why does Snap's P/B ratio change over time?

Snap (SNAP) Key Financials