How does Meta (META) make money?

Meta (META) generates revenue primarily from Family of Apps, which accounted for 98.9% of total revenue in TTM through Q2 2026. The company reported $228B in revenue and converted 29.8% of it into net profit, equivalent to roughly $68.1B in net income — what's left after the cost of revenue, operating expenses, interest, and income taxes.

What is the gross profit margin of Meta (META)?

Meta (META) reported a gross profit margin of 81.7% in TTM through Q2 2026, equivalent to $187B in gross profit on $228B in revenue. Gross margin measures how much of each dollar of revenue remains after the direct cost of producing or delivering the product — a higher figure typically signals pricing power, scale, or a less capital-intensive business model.

What is the operating profit margin of Meta (META)?

Meta (META) reported an operating profit margin of 38.1% in TTM through Q2 2026, equivalent to $86.9B in operating income. Operating margin captures profitability after research & development, sales & marketing, and general & administrative expenses — but before interest, taxes, and one-off items — and is the cleanest single read on the underlying business's efficiency.

What is the net profit margin of Meta (META)?

Meta (META) reported a net profit margin of 29.8% in TTM through Q2 2026, equivalent to $68.1B in net income. Net margin is the bottom-line share of revenue that survives every expense — operating costs, interest, and income taxes — and is the figure that flows directly into earnings per share.

Is Meta (META) profitable?

Yes. Meta (META) reported $68.1B in net income for TTM through Q2 2026, with a net profit margin of 29.8%. The company earned more from its operations than it paid out in costs, interest, and income taxes, leaving positive earnings on the bottom line.

How much does Meta (META) invest in research and development?

Meta (META) invested $71.6B in research and development during TTM through Q2 2026, roughly 31.4% of total revenue. R&D spending funds the company's future product pipeline and is expensed in full on the income statement rather than capitalised, which makes the operating margin sensitive to how aggressively management chooses to reinvest in innovation.

How much does Meta (META) spend on capital expenditures?

Meta (META) spent $89.3B on capital expenditures (CapEx) during TTM through Q2 2026, roughly 39.1% of total revenue. CapEx represents long-lived investment in property, equipment, data centres, and other physical infrastructure, and is subtracted from operating cash flow to arrive at free cash flow.

How much free cash flow does Meta (META) generate?

Meta (META) generated $41B in free cash flow during TTM through Q2 2026, a free-cash-flow margin of 18.0%. Free cash flow is the cash left after capital expenditures and represents the discretionary pool the company can use to pay dividends, repurchase shares, repay debt, or fund acquisitions without raising external capital.

What is the effective tax rate of Meta (META)?

Meta (META) had an effective tax rate of 22.2% in TTM through Q2 2026. The effective rate is the actual share of pre-tax income paid as income taxes and can differ materially from the statutory rate due to foreign earnings mix, tax credits (such as R&D), share-based compensation deductions, and one-off discrete items.

What are the main business segments of Meta (META)?

Meta (META) reports revenue across 2 reportable product segments, led by Family of Apps at 98.9% of total revenue in TTM through Q2 2026. See the revenue-by-segment table on this page for the full breakdown and how each segment feeds into the income-statement waterfall above.

How Meta Makes Money: 2026 Visual Revenue Map

Meta (META) Income Statement Flow — TTM through Q2 2026

Calculated from the four most recent reported quarters, ending June 30, 2026 (reported July 29, 2026).

Meta discloses geographic revenue only in annual filings. to view the full breakdown.

Meta (META) Revenue by Product Segment — TTM through Q2 2026

Aggregated from the four quarterly disclosures behind this TTM. Minor differences vs the company's annual filing can occur if reported segments changed mid-year.

Revenue contribution by product segment for Meta (META), TTM through Q2 2026.
Segment	Revenue (USD)	% of total
Family of Apps	$226B	98.9%
Reality Labs	$2.49B	1.1%
Total	$228B	100%

Family of Apps$226B
Reality Labs$2.49B
Total$228B

Revenue Breakdown — TTM through Q2 2026

In TTM through Q2 2026, Meta (META) reports revenue across 2 reportable product segments; the largest segment was Family of Apps at 98.9%, followed by Reality Labs (1.1%).

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