Stock Market 101
The stock market, finally explained in plain English. Seven lessons that build one solid mental model — no jargon, no assumed knowledge, real company data from lesson one.
Start the course
- No prior knowledge needed
- Free to start
- Real data, not theory
The problem this course solves
Everyone tells you to invest. Almost no one explains how any of it actually works. So you nod along to talk of P/E ratios, dividends and index funds — and quietly have no idea where to start.
This course builds one solid mental model from the ground up: what a stock is, why prices move, how compounding grows money over time, and how to make your first investment with confidence — in plain English, using real company data instead of theory.
What you will be able to do
Know what a stock really is
Understand ownership, shares and market cap — the mental model everything else builds on.
Explain why prices move
See why a stock can fall on record profits, and why markets price the future, not the past.
Tell the asset classes apart
Weigh the risk and reward of stocks, bonds, ETFs and crypto without a spreadsheet.
Trust compound interest
Follow the exact math behind long-term wealth and why time matters more than timing.
Read any stock page
Decode P/E ratio, market cap, 52-week high and dividend yield on a company you already know.
Avoid beginner mistakes
Recognise the ten traps that cost new investors the most — before they cost you.
Make your first investment
Go from theory to a real, confident first buy with a clear step-by-step process.
Curriculum — 7 lessons
- 01What Is a Stock?Why companies sell ownership — and why you would want to buy it. Build the core mental model from scratch, no formulas required.10 min
- 02Why Stocks Go Up and DownRecord profits, stock falls 12%. The real explanation: markets price the future, not the past — and fear and greed do the rest.25 min
- 03Stocks vs Bonds vs ETFs vs CryptoYour colleague says ETFs, your brother says crypto, your dad says bonds. Learn the risk and reward of each — without a spreadsheet.25 min
- 04The Magic of Compound InterestWarren Buffett made most of his wealth after age 50. Here is the exact math — and why the last ten years do more work than the first thirty.20 min
- 05How to Read a Stock Page Without Getting LostP/E ratio, market cap, 52-week high, dividend yield — every number on the screen explained in the context of a real company you already know.25 min
- 0610 Common Investing Mistakes (and How to Avoid Them)From FOMO and panic selling to leverage, yield-chasing and cash drag — the ten most common ways beginners lose money, and how to avoid each one.25 min
- 07How to Make Your First InvestmentEnough theory. Build a personal framework from five questions, then follow a simple step-by-step path to actually make your first investment.30 min