How does General Mills (GIS) make money?

General Mills (GIS) generates revenue primarily from Snacks, which accounted for 21.7% of total revenue in TTM through Q2 2026. The company reported $18.4B in revenue and converted -0.5% of it into net profit, equivalent to roughly -$87.6M in net income — what's left after the cost of revenue, operating expenses, interest, and income taxes.

What is the gross profit margin of General Mills (GIS)?

General Mills (GIS) reported a gross profit margin of 33.4% in TTM through Q2 2026, equivalent to $6.16B in gross profit on $18.4B in revenue. Gross margin measures how much of each dollar of revenue remains after the direct cost of producing or delivering the product — a higher figure typically signals pricing power, scale, or a less capital-intensive business model.

What is the operating profit margin of General Mills (GIS)?

General Mills (GIS) reported an operating profit margin of 20% in TTM through Q2 2026, equivalent to $3.69B in operating income. Operating margin captures profitability after research & development, sales & marketing, and general & administrative expenses — but before interest, taxes, and one-off items — and is the cleanest single read on the underlying business's efficiency.

What is the net profit margin of General Mills (GIS)?

General Mills (GIS) reported a net profit margin of -0.5% in TTM through Q2 2026, equivalent to -$87.6M in net income. Net margin is the bottom-line share of revenue that survives every expense — operating costs, interest, and income taxes — and is the figure that flows directly into earnings per share.

Is General Mills (GIS) profitable?

General Mills (GIS) reported a net loss of $87.6M for TTM through Q2 2026, a net profit margin of -0.5%. Combined operating expenses, interest, and income taxes exceeded revenue, so the period closed in the red on a reported basis.

How much does General Mills (GIS) spend on capital expenditures?

General Mills (GIS) spent $540M on capital expenditures (CapEx) during TTM through Q2 2026, roughly 2.9% of total revenue. CapEx represents long-lived investment in property, equipment, data centres, and other physical infrastructure, and is subtracted from operating cash flow to arrive at free cash flow.

How much free cash flow does General Mills (GIS) generate?

General Mills (GIS) generated $1.63B in free cash flow during TTM through Q2 2026, a free-cash-flow margin of 8.8%. Free cash flow is the cash left after capital expenditures and represents the discretionary pool the company can use to pay dividends, repurchase shares, repay debt, or fund acquisitions without raising external capital.

What is the effective tax rate of General Mills (GIS)?

General Mills (GIS) had an effective tax rate of 122.3% in TTM through Q2 2026. The effective rate is the actual share of pre-tax income paid as income taxes and can differ materially from the statutory rate due to foreign earnings mix, tax credits (such as R&D), share-based compensation deductions, and one-off discrete items.

What are the main business segments of General Mills (GIS)?

General Mills (GIS) reports revenue across 10 reportable product segments, led by Snacks at 21.7% of total revenue in TTM through Q2 2026. See the revenue-by-segment table on this page for the full breakdown and how each segment feeds into the income-statement waterfall above.

How General Mills Makes Money: 2026 Visual Revenue Map

General Mills (GIS) Income Statement Flow — TTM through Q2 2026

Calculated from the four most recent reported quarters, ending May 31, 2026 (reported July 1, 2026).

General Mills discloses geographic revenue only in annual filings. to view the full breakdown.

General Mills (GIS) Revenue by Product Segment — TTM through Q2 2026

Aggregated from the four quarterly disclosures behind this TTM. Minor differences vs the company's annual filing can occur if reported segments changed mid-year.

Revenue contribution by product segment for General Mills (GIS), TTM through Q2 2026.
Segment	Revenue (USD)	% of total
Snacks	$4B	21.7%
Cereal	$2.99B	16.2%
Convenient meals	$2.77B	15.1%
Pet	$2.67B	14.5%
Dough	$2.32B	12.6%
Baking mixes and ingredients	$1.86B	10.1%
Super-premium ice cream	$756M	4.1%
Pet Segment	$621M	3.4%
Other segments	$439M	2.4%
Total	$18.4B	100%

Snacks$4B
Cereal$2.99B
Convenient meals$2.77B
Pet$2.67B
Dough$2.32B
Baking mixes and ingredients$1.86B
Super-premium ice cream$756M
Pet Segment$621M
Other segments$439M
Total$18.4B

Revenue Breakdown — TTM through Q2 2026

In TTM through Q2 2026, General Mills (GIS) reports revenue across 10 reportable product segments; the largest segment was Snacks at 21.7%, followed by Cereal (16.2%) and Convenient meals (15.1%).

Frequently asked questions

Data & methodology

General Mills (GIS) Key Financials

Charts, filings, and peer comparison for every metric

Trains Company Knowledge

Explore more

Deep-dives across the income statement, cash flow, capital return, and valuation

Overview

GIS Overview

Counters

Income Statement

Cash Flow

Capital Return

How this company returns cash to shareholders — buybacks, dividends, and stock splits.

Forecast & Valuation