Lululemon Athletica (LULU) seasonality heatmap
Returns across monthly, quarterly, and yearly periods. Cell color encodes signed magnitude; the scale auto-fits each table.
| Year | Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2026 | -16.0% | +6.1% | -17.3% | -10.1% | -4.7% | -9.5% | — | — | — | — | — | — |
| 2025 | +8.3% | -11.7% | -22.6% | -4.3% | +17.0% | -25.0% | -15.6% | +0.8% | -12.0% | -4.2% | +8.0% | +12.8% |
| 2024 | -11.2% | +2.9% | -16.4% | -7.7% | -13.5% | -4.3% | -13.4% | +0.3% | +4.6% | +9.8% | +7.6% | +19.3% |
| 2023 | -4.2% | +0.8% | +17.8% | +4.3% | -12.6% | +14.0% | +0.0% | +0.7% | +1.1% | +2.0% | +13.6% | +14.4% |
| 2022 | -14.7% | -4.1% | +14.2% | -2.9% | -17.5% | -6.9% | +13.9% | -3.4% | -6.8% | +17.7% | +15.6% | -15.8% |
| 2021 | -5.6% | -5.2% | -1.6% | +9.3% | -3.6% | +12.9% | +9.6% | +0.0% | +1.1% | +15.1% | -2.5% | -13.9% |
| 2020 | +3.3% | -9.2% | -12.8% | +17.9% | +34.3% | +4.0% | +4.4% | +15.4% | -12.3% | -3.1% | +16.0% | -6.0% |
| 2019 | +21.5% | +1.8% | +8.9% | +7.6% | -6.1% | +8.8% | +6.0% | -3.4% | +4.3% | +6.1% | +10.5% | +2.6% |
| 2018 | -0.5% | +3.7% | +9.9% | +12.0% | +5.3% | +18.8% | -3.9% | +29.2% | +4.9% | -13.4% | -5.8% | -8.3% |
| 2017 | +3.9% | -3.3% | -20.5% | +0.3% | -7.2% | +23.6% | +3.3% | -6.6% | +8.2% | -1.2% | +8.9% | +17.4% |
| 2016 | +18.3% | +1.1% | +7.9% | -3.2% | -0.8% | +13.6% | +5.1% | -1.5% | -20.3% | -6.1% | -0.5% | +14.0% |
| 2015 | +18.7% | +3.3% | -6.5% | -0.6% | -6.0% | +9.2% | -3.7% | +1.8% | -20.9% | -2.9% | -2.7% | +9.7% |
| 2014 | -22.6% | +10.1% | +4.5% | -12.7% | -2.8% | -9.3% | -5.0% | +3.8% | +5.2% | -0.9% | +15.7% | +15.8% |
| 2013 | -9.5% | -2.8% | -7.0% | +22.1% | +2.2% | -15.8% | +6.2% | +1.8% | +3.2% | -5.5% | +0.9% | -15.3% |
| 2012 | +35.3% | +6.2% | +11.5% | -0.8% | -2.0% | -17.9% | -5.3% | +15.4% | +13.4% | -6.9% | +4.3% | +6.2% |
| 2011 | +0.4% | +13.0% | +14.8% | +12.4% | -9.3% | +23.1% | +8.3% | -9.6% | -11.0% | +16.0% | -12.0% | -6.1% |
| 2010 | -6.2% | +1.5% | +44.7% | -9.3% | +8.6% | -8.9% | +11.4% | -20.8% | +36.1% | -0.9% | +21.0% | +27.6% |
| 2009 | -14.4% | -15.9% | +51.4% | +61.2% | -9.5% | +3.2% | +35.9% | +13.2% | +13.5% | +10.4% | +4.2% | +15.0% |
| 2008 | -28.4% | -20.6% | +5.7% | +8.9% | +3.3% | -9.2% | -23.6% | -12.7% | +18.9% | -38.5% | -30.7% | -19.1% |
| 2007 | — | — | — | — | — | — | — | +6.7% | +23.5% | +26.7% | -31.1% | +29.2% |
| Avg | -1.2% | -1.2% | +4.6% | +5.5% | -1.3% | +1.9% | +1.9% | +1.6% | +2.9% | +1.1% | +2.1% | +5.2% |
| Median | -4.2% | +1.1% | +5.7% | +0.3% | -3.6% | +3.6% | +3.8% | +0.7% | +4.3% | -0.9% | +4.3% | +9.7% |
| Last 5Y Avg | -7.6% | -1.2% | -4.9% | -4.1% | -6.3% | -1.8% | -1.1% | -0.3% | -2.4% | +8.1% | +8.5% | +3.4% |
| Std Dev (σ) | 16.3% | 8.6% | 20.0% | 16.6% | 11.9% | 14.6% | 13.1% | 11.2% | 14.7% | 14.0% | 14.4% | 15.1% |
| Consistency (μ/σ) | -0.08 | -0.14 | 0.23 | 0.33 | -0.11 | 0.13 | 0.14 | 0.15 | 0.20 | 0.08 | 0.15 | 0.35 |
| Win Rate (%) | 42% | 58% | 58% | 53% | 32% | 56% | 61% | 58% | 68% | 42% | 63% | 63% |
| Winning / Losing Months | ▲8▼11 | ▲11▼8 | ▲11▼8 | ▲10▼9 | ▲6▼13 | ▲10▼8 | ▲11▼7 | ▲11▼8 | ▲13▼6 | ▲8▼11 | ▲12▼7 | ▲12▼7 |
| Longest Win / Loss Streak | ▲3▼4 | ▲3▼3 | ▲5▼3 | ▲5▼3 | ▲1▼4 | ▲7▼3 | ▲5▼2 | ▲4▼2 | ▲4▼2 | ▲4▼7 | ▲4▼2 | ▲4▼3 |
| Best | +35.3%in January 2012 | +13.0%in February 2011 | +51.4%in March 2009 | +61.2%in April 2009 | +34.3%in May 2020 | +23.6%in June 2017 | +35.9%in July 2009 | +29.2%in August 2018 | +36.1%in September 2010 | +26.7%in October 2007 | +21.0%in November 2010 | +29.2%in December 2007 |
| Worst | -28.4%in January 2008 | -20.6%in February 2008 | -22.6%in March 2025 | -12.7%in April 2014 | -17.5%in May 2022 | -25.0%in June 2025 | -23.6%in July 2008 | -20.8%in August 2010 | -20.9%in September 2015 | -38.5%in October 2008 | -31.1%in November 2007 | -19.1%in December 2008 |
−38.5%+61.2%
2026
Jan-16.0%
Feb+6.1%
Mar-17.3%
Apr-10.1%
May-4.7%
Jun-9.5%
Jul—
Aug—
Sep—
Oct—
Nov—
Dec—
2025
Jan+8.3%
Feb-11.7%
Mar-22.6%
Apr-4.3%
May+17.0%
Jun-25.0%
Jul-15.6%
Aug+0.8%
Sep-12.0%
Oct-4.2%
Nov+8.0%
Dec+12.8%
2024
Jan-11.2%
Feb+2.9%
Mar-16.4%
Apr-7.7%
May-13.5%
Jun-4.3%
Jul-13.4%
Aug+0.3%
Sep+4.6%
Oct+9.8%
Nov+7.6%
Dec+19.3%
2023
Jan-4.2%
Feb+0.8%
Mar+17.8%
Apr+4.3%
May-12.6%
Jun+14.0%
Jul+0.0%
Aug+0.7%
Sep+1.1%
Oct+2.0%
Nov+13.6%
Dec+14.4%
2022
Jan-14.7%
Feb-4.1%
Mar+14.2%
Apr-2.9%
May-17.5%
Jun-6.9%
Jul+13.9%
Aug-3.4%
Sep-6.8%
Oct+17.7%
Nov+15.6%
Dec-15.8%
2021
Jan-5.6%
Feb-5.2%
Mar-1.6%
Apr+9.3%
May-3.6%
Jun+12.9%
Jul+9.6%
Aug+0.0%
Sep+1.1%
Oct+15.1%
Nov-2.5%
Dec-13.9%
2020
Jan+3.3%
Feb-9.2%
Mar-12.8%
Apr+17.9%
May+34.3%
Jun+4.0%
Jul+4.4%
Aug+15.4%
Sep-12.3%
Oct-3.1%
Nov+16.0%
Dec-6.0%
2019
Jan+21.5%
Feb+1.8%
Mar+8.9%
Apr+7.6%
May-6.1%
Jun+8.8%
Jul+6.0%
Aug-3.4%
Sep+4.3%
Oct+6.1%
Nov+10.5%
Dec+2.6%
2018
Jan-0.5%
Feb+3.7%
Mar+9.9%
Apr+12.0%
May+5.3%
Jun+18.8%
Jul-3.9%
Aug+29.2%
Sep+4.9%
Oct-13.4%
Nov-5.8%
Dec-8.3%
2017
Jan+3.9%
Feb-3.3%
Mar-20.5%
Apr+0.3%
May-7.2%
Jun+23.6%
Jul+3.3%
Aug-6.6%
Sep+8.2%
Oct-1.2%
Nov+8.9%
Dec+17.4%
2016
Jan+18.3%
Feb+1.1%
Mar+7.9%
Apr-3.2%
May-0.8%
Jun+13.6%
Jul+5.1%
Aug-1.5%
Sep-20.3%
Oct-6.1%
Nov-0.5%
Dec+14.0%
2015
Jan+18.7%
Feb+3.3%
Mar-6.5%
Apr-0.6%
May-6.0%
Jun+9.2%
Jul-3.7%
Aug+1.8%
Sep-20.9%
Oct-2.9%
Nov-2.7%
Dec+9.7%
2014
Jan-22.6%
Feb+10.1%
Mar+4.5%
Apr-12.7%
May-2.8%
Jun-9.3%
Jul-5.0%
Aug+3.8%
Sep+5.2%
Oct-0.9%
Nov+15.7%
Dec+15.8%
2013
Jan-9.5%
Feb-2.8%
Mar-7.0%
Apr+22.1%
May+2.2%
Jun-15.8%
Jul+6.2%
Aug+1.8%
Sep+3.2%
Oct-5.5%
Nov+0.9%
Dec-15.3%
2012
Jan+35.3%
Feb+6.2%
Mar+11.5%
Apr-0.8%
May-2.0%
Jun-17.9%
Jul-5.3%
Aug+15.4%
Sep+13.4%
Oct-6.9%
Nov+4.3%
Dec+6.2%
2011
Jan+0.4%
Feb+13.0%
Mar+14.8%
Apr+12.4%
May-9.3%
Jun+23.1%
Jul+8.3%
Aug-9.6%
Sep-11.0%
Oct+16.0%
Nov-12.0%
Dec-6.1%
2010
Jan-6.2%
Feb+1.5%
Mar+44.7%
Apr-9.3%
May+8.6%
Jun-8.9%
Jul+11.4%
Aug-20.8%
Sep+36.1%
Oct-0.9%
Nov+21.0%
Dec+27.6%
2009
Jan-14.4%
Feb-15.9%
Mar+51.4%
Apr+61.2%
May-9.5%
Jun+3.2%
Jul+35.9%
Aug+13.2%
Sep+13.5%
Oct+10.4%
Nov+4.2%
Dec+15.0%
2008
Jan-28.4%
Feb-20.6%
Mar+5.7%
Apr+8.9%
May+3.3%
Jun-9.2%
Jul-23.6%
Aug-12.7%
Sep+18.9%
Oct-38.5%
Nov-30.7%
Dec-19.1%
2007
Jan—
Feb—
Mar—
Apr—
May—
Jun—
Jul—
Aug+6.7%
Sep+23.5%
Oct+26.7%
Nov-31.1%
Dec+29.2%
Avg
Jan-1.2%
Feb-1.2%
Mar+4.6%
Apr+5.5%
May-1.3%
Jun+1.9%
Jul+1.9%
Aug+1.6%
Sep+2.9%
Oct+1.1%
Nov+2.1%
Dec+5.2%
Median
Jan-4.2%
Feb+1.1%
Mar+5.7%
Apr+0.3%
May-3.6%
Jun+3.6%
Jul+3.8%
Aug+0.7%
Sep+4.3%
Oct-0.9%
Nov+4.3%
Dec+9.7%
Last 5Y Avg
Jan-7.6%
Feb-1.2%
Mar-4.9%
Apr-4.1%
May-6.3%
Jun-1.8%
Jul-1.1%
Aug-0.3%
Sep-2.4%
Oct+8.1%
Nov+8.5%
Dec+3.4%
Std Dev (σ)
Jan16.3%
Feb8.6%
Mar20.0%
Apr16.6%
May11.9%
Jun14.6%
Jul13.1%
Aug11.2%
Sep14.7%
Oct14.0%
Nov14.4%
Dec15.1%
Consistency (μ/σ)
Jan-0.08
Feb-0.14
Mar0.23
Apr0.33
May-0.11
Jun0.13
Jul0.14
Aug0.15
Sep0.20
Oct0.08
Nov0.15
Dec0.35
Win Rate (%)
Jan42%
Feb58%
Mar58%
Apr53%
May32%
Jun56%
Jul61%
Aug58%
Sep68%
Oct42%
Nov63%
Dec63%
Winning / Losing Months
Jan▲8▼11
Feb▲11▼8
Mar▲11▼8
Apr▲10▼9
May▲6▼13
Jun▲10▼8
Jul▲11▼7
Aug▲11▼8
Sep▲13▼6
Oct▲8▼11
Nov▲12▼7
Dec▲12▼7
Longest Win / Loss Streak
Jan▲3▼4
Feb▲3▼3
Mar▲5▼3
Apr▲5▼3
May▲1▼4
Jun▲7▼3
Jul▲5▼2
Aug▲4▼2
Sep▲4▼2
Oct▲4▼7
Nov▲4▼2
Dec▲4▼3
Best
Jan+35.3%2012
Feb+13.0%2011
Mar+51.4%2009
Apr+61.2%2009
May+34.3%2020
Jun+23.6%2017
Jul+35.9%2009
Aug+29.2%2018
Sep+36.1%2010
Oct+26.7%2007
Nov+21.0%2010
Dec+29.2%2007
Worst
Jan-28.4%2008
Feb-20.6%2008
Mar-22.6%2025
Apr-12.7%2014
May-17.5%2022
Jun-25.0%2025
Jul-23.6%2008
Aug-20.8%2010
Sep-20.9%2015
Oct-38.5%2008
Nov-31.1%2007
Dec-19.1%2008
−38.5%+61.2%
Frequently asked questions
Data & methodology
Lululemon Athletica (LULU) Key Financials
Charts, filings, and peer comparison for every metric
Income Statement
Balance Sheet
Explore more
Deep-dives across the income statement, cash flow, capital return, and valuation
Overview
Income Statement