How Lululemon Athletica (LULU) Makes Money: A Visual Guide
Lululemon Athletica (LULU) generated $11.10B in revenue, earning $1.58B in net profit (14.2% margin). Its largest revenue source is Women's Product (63% of revenue). Below is an interactive breakdown of how revenue flows through the income statement.
Lululemon Athletica (LULU) Income Statement Flow — TTM through Q1 2026
Calculated from the four most recent reported quarters, ending (reported ).
Frequently asked questions
How does Lululemon Athletica (LULU) make money?
- Lululemon Athletica (LULU) primarily makes money through Women's Product, which accounts for 63% of total revenue. For TTM through Q1 2026, Lululemon Athletica generated $11.10B in total revenue with a net profit margin of 14.2%.
What is Lululemon Athletica (LULU) gross profit margin?
- Lululemon Athletica (LULU) reported a gross profit margin of 56.6% for TTM through Q1 2026, equivalent to $6.28B in gross profit. This means Lululemon Athletica retains 56.6% of each revenue unit after direct costs of production.
What is Lululemon Athletica (LULU) operating profit margin?
- Lululemon Athletica (LULU) reported an operating profit margin of 19.8% for TTM through Q1 2026, equivalent to $2.20B in operating profit. This reflects profitability after operating expenses such as R&D, sales, and administration, but before taxes and non-operating items.
What is Lululemon Athletica (LULU) net profit margin?
- Lululemon Athletica (LULU) reported a net profit margin of 14.2% for TTM through Q1 2026, equivalent to $1.58B in net profit. This is the share of revenue that remains as profit after all expenses, taxes, and non-operating items.
How much does Lululemon Athletica (LULU) spend on capital expenditures?
- Lululemon Athletica (LULU) spent $680.80M on capital expenditures in TTM through Q1 2026 (6.1% of total revenue). Capital expenditures represent investments in physical assets such as property, equipment, and infrastructure.
What is Lululemon Athletica (LULU) free cash flow?
- Lululemon Athletica (LULU) generated $921.67M in free cash flow for TTM through Q1 2026 (8.3% of total revenue). Free cash flow is the cash remaining after capital expenditures and represents the company's ability to fund growth, pay dividends, or reduce debt.
What is Lululemon Athletica (LULU) effective tax rate?
- Lululemon Athletica (LULU) had an effective tax rate of 29.5% for TTM through Q1 2026. This is the actual percentage of pre-tax income paid as income taxes.
Data & methodology
What is a Sankey diagram?
- A Sankey diagram shows how money flows through a company from revenue to net profit. The width of each flow represents its proportion.
How is the data calculated?
- We use the income statement from company filings. For TTM (Trailing Twelve Months), we use a pre-aggregated twelve-month view aligned with our latest four quarterly periods. Revenue flows to cost of revenue and gross profit, then to operating expenses (R&D, S&M, G&A) and operating profit.
When was this data last updated?
- Based on company filings through TTM through Q1 2026.
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