TTM
55.5%
YoY change
+1.81pp
Trough year (1995)
35.9%
Peak year (2016)
63.7%
Latest annual
55.8%
Gross Margin history chart for Monster Beverage (MNST) from 1992 to 2025
Latest: 55.8%
Gross Margin change chart for Monster Beverage (MNST) from 1992 to 2025
Latest: +1.81pp
Gross Margin history table for Monster Beverage (MNST) from 1992 to 2025
| 2025 | 55.8% | +1.81pp | ||
| 2024 | 54.0% | +0.90pp | ||
| 2023 | 53.1% | +2.84pp | ||
| 2022 | 50.3% | -5.79pp | ||
| 2021 | 56.1% | -3.14pp | ||
| 2020 | 59.2% | -0.72pp | ||
| 2019 | 60.0% | -0.34pp | ||
| 2018 | 60.3% | -3.16pp | ||
| 2017 | 63.5% | -0.23pp | ||
| 2016 | 63.7% | +3.73pp | ||
| 2015 | 60.0% | +5.60pp | ||
| 2014 | 54.4% | +2.14pp | ||
| 2013 | 52.2% | +0.50pp | ||
| 2012 | 51.7% | -0.79pp | ||
| 2011 | 52.5% | +0.34pp | ||
| 2010 | 52.2% | -1.39pp | ||
| 2009 | 53.6% | +1.44pp | ||
| 2008 | 52.1% | +0.37pp | ||
| 2007 | 51.7% | -0.52pp | ||
| 2006 | 52.3% | -0.06pp | ||
| 2005 | 52.3% | +6.04pp | ||
| 2004 | 46.3% | +6.61pp | ||
| 2003 | 39.7% | +3.55pp | ||
| 2002 | 36.1% | -14.50pp | ||
| 2001 | 50.6% | -1.54pp | ||
| 2000 | 52.2% | +5.41pp | ||
| 1999 | 46.7% | -2.97pp | ||
| 1998 | 49.7% | +7.49pp | ||
| 1997 | 42.2% | +2.34pp | ||
| 1996 | 39.9% | +4.01pp | ||
| 1995 | 35.9% | -8.91pp | ||
| 1994 | 44.8% | +1.33pp | ||
| 1993 | 43.5% | -3.42pp | ||
| 1992 | 46.9% | — |
- 202555.8%+1.81pp
- 202454.0%+0.90pp
- 202353.1%+2.84pp
- 202250.3%-5.79pp
- 202156.1%-3.14pp
- 202059.2%-0.72pp
- 201960.0%-0.34pp
- 201860.3%-3.16pp
- 201763.5%-0.23pp
- 201663.7%+3.73pp
- 201560.0%+5.60pp
- 201454.4%+2.14pp
- 201352.2%+0.50pp
- 201251.7%-0.79pp
- 201152.5%+0.34pp
- 201052.2%-1.39pp
- 200953.6%+1.44pp
- 200852.1%+0.37pp
- 200751.7%-0.52pp
- 200652.3%-0.06pp
- 200552.3%+6.04pp
- 200446.3%+6.61pp
- 200339.7%+3.55pp
- 200236.1%-14.50pp
- 200150.6%-1.54pp
- 200052.2%+5.41pp
- 199946.7%-2.97pp
- 199849.7%+7.49pp
- 199742.2%+2.34pp
- 199639.9%+4.01pp
- 199535.9%-8.91pp
- 199444.8%+1.33pp
- 199343.5%-3.42pp
- 199246.9%—
Gross Margin values are taken from Monster Beverage's reported income statements (quarterly 10-Q and annual 10-K filings with the U.S. Securities and Exchange Commission). Each row shows the period end date and the filing date. YoY compares each figure to the same period one year earlier. Amounts are in USD as filed.
About Gross Margin at Monster Beverage (MNST)
According to Monster Beverage's latest reported financial statements, the company's latest reported gross margin is 55.5%. Gross margin is gross profit divided by revenue, expressed as a percentage. It shows how much of each sales dollar survives the direct cost of goods sold — before operating expenses, interest, and taxes. A higher gross margin generally signals pricing power and production efficiency. Margins are most meaningful compared against sector peers and a company's own history.
Headline figure above is from the reporting period ending (reported ). Chart and table below cover the full reported history back to .
The 2025 reading of Monster Beverage (MNST) gross margin is 55.85% – expanded 1.8 percentage points year-over-year.
Across the available history, gross margin reached its high of 63.68% in 2016 and its low of 35.88% in 1995.
Monster Beverage Gross Margin by Year
Monster Beverage Gross Margin 2025: 55.8%
In 2025, Monster Beverage reported gross margin of 55.85%, expanded 1.8 percentage points from 2024.
Monster Beverage Gross Margin 2024: 54.0%
Monster Beverage gross margin in 2024 was 54.04%, expanded 0.9 percentage points from 2023.
Monster Beverage Gross Margin 2023: 53.1%
2023's gross margin for Monster Beverage came in at 53.14%, expanded 2.8 percentage points from 2022.
Monster Beverage Gross Margin 2022: 50.3%
Monster Beverage posted gross margin of 50.30% in 2022, contracted 5.8 percentage points from 2021.
Monster Beverage Gross Margin 2021: 56.1%
Monster Beverage gross margin in 2021 was 56.10%.
See more financial history for Monster Beverage (MNST).
Sector peers by Gross Margin
Consumer Defensive peers of Monster Beverage (MNST), ranked by their latest gross margin
| 67.8% | |
| 67.3% | |
| 61.7% | |
| 54.1% | |
| 50.3% | |
| 28.8% | |
| 25.0% | |
| 12.9% |
- 67.8%
- 61.7%
- 54.1%
- 25.0%
- 12.9%
Frequently asked questions
Monster Beverage (MNST) Key Financials
Charts, filings, and peer comparison for every metric
Explore more
Deep-dives across the income statement, cash flow, capital return, and valuation