How Monster Beverage (MNST) Makes Money: A Visual Guide
Monster Beverage (MNST) generated $8.29B in revenue (TTM through Q4 2025), earning $1.91B in net profit (23% margin). Its largest revenue source is Monster Energy Drinks (92.7% of revenue). Below is an interactive breakdown of how revenue flows through the income statement.
Monster Beverage (MNST) Income Statement Flow
Frequently asked questions
How does Monster Beverage (MNST) make money?
- Monster Beverage (MNST) primarily makes money through Monster Energy Drinks, which accounts for 92.7% of total revenue. For TTM through Q4 2025, Monster Beverage generated $8.29B in total revenue with a net profit margin of 23%.
What is Monster Beverage (MNST) gross profit margin?
- Monster Beverage (MNST) reported a gross profit margin of 55.8% for TTM through Q4 2025, equivalent to $4.63B in gross profit. This means Monster Beverage retains 55.8% of each revenue unit after direct costs of production.
What is Monster Beverage (MNST) operating profit margin?
- Monster Beverage (MNST) reported an operating profit margin of 29.2% for TTM through Q4 2025, equivalent to $2.42B in operating profit. This reflects profitability after operating expenses such as R&D, sales, and administration, but before taxes and non-operating items.
What is Monster Beverage (MNST) net profit margin?
- Monster Beverage (MNST) reported a net profit margin of 23% for TTM through Q4 2025, equivalent to $1.91B in net profit. This is the share of revenue that remains as profit after all expenses, taxes, and non-operating items.
How much does Monster Beverage (MNST) spend on capital expenditures?
- Monster Beverage (MNST) spent $132.28M on capital expenditures in TTM through Q4 2025 (1.6% of total revenue). Capital expenditures represent investments in physical assets such as property, equipment, and infrastructure.
What is Monster Beverage (MNST) free cash flow?
- Monster Beverage (MNST) generated $1.97B in free cash flow for TTM through Q4 2025 (23.7% of total revenue). Free cash flow is the cash remaining after capital expenditures and represents the company's ability to fund growth, pay dividends, or reduce debt.
What is Monster Beverage (MNST) effective tax rate?
- Monster Beverage (MNST) had an effective tax rate of 23.2% for TTM through Q4 2025. This is the actual percentage of pre-tax income paid as income taxes.
About this data
- What is a Sankey diagram?
- A Sankey diagram shows how money flows through a company from revenue to net profit. The width of each flow represents its proportion.
- How is the data calculated?
- We use the income statement from company filings. For TTM (Trailing Twelve Months), we sum the last four quarters. Revenue flows to cost of revenue and gross profit, then to operating expenses (R&D, S&M, G&A) and operating profit.
- When was this data last updated?
- Based on company filings through TTM through Q4 2025.