How Zebra Technologies (ZBRA) Makes Money: A Visual Guide
Zebra Technologies (ZBRA) generated $5.40B in revenue (TTM through Q4 2025), earning $419.00M in net profit (7.8% margin). Its largest revenue source is Enterprise Visibility Mobility, EVM (66% of revenue). Below is an interactive breakdown of how revenue flows through the income statement.
Zebra Technologies (ZBRA) Income Statement Flow
Frequently asked questions
How does Zebra Technologies (ZBRA) make money?
- Zebra Technologies (ZBRA) primarily makes money through Enterprise Visibility Mobility, EVM, which accounts for 66% of total revenue. For TTM through Q4 2025, Zebra Technologies generated $5.40B in total revenue with a net profit margin of 7.8%.
What is Zebra Technologies (ZBRA) gross profit margin?
- Zebra Technologies (ZBRA) reported a gross profit margin of 47.3% for TTM through Q4 2025, equivalent to $2.55B in gross profit. This means Zebra Technologies retains 47.3% of each revenue unit after direct costs of production.
What is Zebra Technologies (ZBRA) operating profit margin?
- Zebra Technologies (ZBRA) reported an operating profit margin of 14.5% for TTM through Q4 2025, equivalent to $783.00M in operating profit. This reflects profitability after operating expenses such as R&D, sales, and administration, but before taxes and non-operating items.
What is Zebra Technologies (ZBRA) net profit margin?
- Zebra Technologies (ZBRA) reported a net profit margin of 7.8% for TTM through Q4 2025, equivalent to $419.00M in net profit. This is the share of revenue that remains as profit after all expenses, taxes, and non-operating items.
How much does Zebra Technologies (ZBRA) invest in R&D?
- Zebra Technologies (ZBRA) invested $593.00M in research and development in TTM through Q4 2025 (11.0% of total revenue). R&D spending reflects investment in future products, services, and technologies.
How much does Zebra Technologies (ZBRA) spend on capital expenditures?
- Zebra Technologies (ZBRA) spent $86.00M on capital expenditures in TTM through Q4 2025 (1.6% of total revenue). Capital expenditures represent investments in physical assets such as property, equipment, and infrastructure.
What is Zebra Technologies (ZBRA) free cash flow?
- Zebra Technologies (ZBRA) generated $831.00M in free cash flow for TTM through Q4 2025 (15.4% of total revenue). Free cash flow is the cash remaining after capital expenditures and represents the company's ability to fund growth, pay dividends, or reduce debt.
What is Zebra Technologies (ZBRA) effective tax rate?
- Zebra Technologies (ZBRA) had an effective tax rate of 25.2% for TTM through Q4 2025. This is the actual percentage of pre-tax income paid as income taxes.
About this data
- What is a Sankey diagram?
- A Sankey diagram shows how money flows through a company from revenue to net profit. The width of each flow represents its proportion.
- How is the data calculated?
- We use the income statement from company filings. For TTM (Trailing Twelve Months), we sum the last four quarters. Revenue flows to cost of revenue and gross profit, then to operating expenses (R&D, S&M, G&A) and operating profit.
- When was this data last updated?
- Based on company filings through TTM through Q4 2025.