Apple (AAPL) seasonality heatmap
Returns across monthly, quarterly, and yearly periods. Cell color encodes signed magnitude; the scale auto-fits each table.
| Year | Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2026 | -4.6% | +1.9% | -3.9% | +6.9% | +15.1% | -7.3% | +6.8% | +1.4% | — | — | — | — |
| 2025 | -5.8% | +2.6% | -8.2% | -4.3% | -5.4% | +2.2% | +1.2% | +12.0% | +9.7% | +6.2% | +3.2% | -2.5% |
| 2024 | -4.2% | -1.8% | -5.1% | -0.7% | +13.0% | +9.6% | +5.4% | +3.2% | +1.7% | -3.0% | +5.2% | +5.5% |
| 2023 | +11.1% | +2.3% | +11.9% | +2.9% | +4.6% | +9.4% | +1.3% | -4.2% | -8.9% | -0.3% | +11.4% | +1.4% |
| 2022 | -1.6% | -5.4% | +5.7% | -9.7% | -5.4% | -8.1% | +18.9% | -3.1% | -12.1% | +11.0% | -3.3% | -12.2% |
| 2021 | -0.6% | -8.0% | +0.7% | +7.6% | -5.1% | +9.9% | +6.5% | +4.2% | -6.8% | +5.9% | +10.5% | +7.4% |
| 2020 | +5.4% | -11.5% | -7.0% | +15.5% | +8.5% | +14.7% | +16.5% | +21.7% | -10.3% | -6.0% | +9.5% | +11.5% |
| 2019 | +5.5% | +4.5% | +9.7% | +5.6% | -12.4% | +13.0% | +7.6% | -1.6% | +7.3% | +11.1% | +7.8% | +9.9% |
| 2018 | -1.1% | +6.8% | -5.8% | -1.5% | +13.5% | -1.0% | +2.8% | +20.1% | -0.8% | -3.1% | -18.1% | -11.7% |
| 2017 | +4.8% | +13.4% | +4.9% | -0.0% | +6.8% | -5.7% | +3.2% | +10.7% | -6.0% | +9.7% | +2.0% | -1.5% |
| 2016 | -7.5% | -0.2% | +12.8% | -14.0% | +7.2% | -4.3% | +9.0% | +2.4% | +6.5% | +0.5% | -2.2% | +4.8% |
| 2015 | +6.1% | +10.1% | -3.1% | +0.6% | +4.5% | -3.7% | -3.3% | -6.6% | -2.2% | +8.3% | -0.6% | -11.0% |
| 2014 | -10.8% | +5.7% | +2.0% | +9.9% | +7.9% | +2.7% | +2.9% | +7.8% | -1.7% | +7.2% | +10.6% | -7.2% |
| 2013 | -14.4% | -2.6% | +0.3% | 0.0% | +2.3% | -11.9% | +14.1% | +8.5% | -2.1% | +9.6% | +7.0% | +0.9% |
| 2012 | +12.7% | +18.9% | +10.5% | -2.6% | -1.1% | +1.2% | +4.5% | +9.5% | +0.2% | -10.8% | -1.3% | -9.0% |
| 2011 | +5.2% | +4.0% | -1.2% | +0.4% | -0.7% | -3.5% | +16.3% | -1.5% | -0.9% | +6.1% | -5.6% | +5.9% |
| 2010 | -8.9% | +6.6% | +14.7% | +11.1% | -1.5% | -2.1% | +2.3% | -5.5% | +16.6% | +6.1% | +3.3% | +3.8% |
| 2009 | +5.5% | -1.1% | +17.6% | +19.7% | +8.2% | +4.9% | +14.8% | +2.9% | +10.1% | +1.6% | +6.2% | +5.3% |
| 2008 | -31.7% | -7.7% | +14.7% | +21.4% | +8.4% | -11.3% | -5.0% | +6.5% | -32.9% | -5.3% | -14.0% | -7.6% |
| 2007 | +1.2% | -1.6% | +9.9% | +7.2% | +21.8% | +0.6% | +8.2% | +5.1% | +10.6% | +23.7% | -3.9% | +8.6% |
| 2006 | +5.1% | -9.3% | -8.3% | +11.7% | -14.8% | -3.9% | +18.6% | -0.5% | +13.8% | +5.2% | +12.8% | -7.3% |
| 2005 | +19.3% | +16.5% | -6.7% | -13.6% | +10.2% | -7.6% | +15.5% | +10.2% | +14.3% | +8.1% | +17.3% | +5.9% |
| 2004 | +5.6% | +6.0% | +13.0% | -4.7% | +8.8% | +16.0% | -0.6% | +6.6% | +12.4% | +35.2% | +28.8% | -4.5% |
| 2003 | +0.2% | +4.5% | -5.8% | +0.6% | +26.2% | +6.2% | +10.6% | +7.3% | -8.4% | +10.5% | -8.7% | +2.2% |
| 2002 | +12.9% | -12.2% | +9.1% | +2.5% | -4.0% | -23.9% | -13.9% | -3.3% | -1.7% | +10.8% | -3.5% | -7.6% |
| 2001 | +45.4% | -15.6% | +20.9% | +15.5% | -21.7% | +16.5% | -19.2% | -1.3% | -16.4% | +13.2% | +21.3% | +2.8% |
| 2000 | +0.9% | +10.1% | +18.1% | -7.9% | -32.4% | +24.7% | -3.0% | +20.1% | -57.8% | -24.0% | -15.7% | -9.8% |
| 1999 | +0.6% | -15.5% | +3.2% | +28.0% | -4.2% | +5.1% | +20.2% | +17.2% | -3.0% | +26.6% | +22.2% | +5.0% |
| 1998 | +39.5% | +29.0% | +16.4% | -0.5% | -2.7% | +7.7% | +20.7% | -9.9% | +22.2% | -2.6% | -14.0% | +28.2% |
| 1997 | -20.4% | -2.3% | +12.3% | -6.8% | -2.2% | -14.3% | +22.8% | +24.3% | -0.3% | -21.5% | +4.2% | -26.1% |
| 1996 | -13.3% | -0.4% | -10.7% | -0.8% | +7.2% | -19.6% | +4.8% | +10.2% | -8.5% | +3.7% | +4.9% | -13.5% |
| 1995 | +3.5% | -1.9% | -10.8% | +8.5% | +9.0% | +11.7% | -3.1% | -4.2% | -13.4% | -2.5% | +5.3% | -16.4% |
| 1994 | +12.0% | +11.8% | -8.9% | -9.8% | -2.1% | -9.4% | +27.1% | +7.8% | -6.9% | +28.2% | -13.5% | +4.7% |
| 1993 | -0.4% | -10.7% | -2.8% | -0.5% | +10.7% | -30.2% | -29.7% | -4.1% | -11.8% | +31.5% | +2.8% | -7.1% |
| 1992 | +14.9% | +4.4% | -13.7% | +3.2% | -0.6% | -19.5% | -2.6% | -1.3% | -1.9% | +16.3% | +9.8% | +3.9% |
| 1991 | +29.1% | +3.4% | +18.8% | -19.1% | -14.3% | -11.7% | +11.4% | +14.8% | -6.6% | +4.0% | -1.2% | +11.1% |
| 1990 | -3.5% | +0.3% | +18.4% | -2.2% | +5.0% | +8.5% | -6.1% | -11.6% | -21.6% | +6.0% | +19.9% | +17.0% |
| 1989 | -6.2% | -3.7% | -1.7% | +9.5% | +22.7% | -13.6% | -3.6% | +12.2% | 0.0% | +4.5% | -4.6% | -20.3% |
| 1988 | -1.2% | +3.8% | -7.0% | +2.5% | +1.4% | +11.4% | -4.1% | -10.0% | +8.5% | -10.7% | -2.3% | +7.0% |
| 1987 | +37.0% | +26.1% | -7.9% | +22.9% | -0.2% | +2.5% | +1.9% | +31.1% | +4.6% | -31.6% | -14.4% | +27.3% |
| 1986 | +5.1% | +8.1% | +13.0% | +7.1% | +22.3% | -3.0% | -12.9% | +18.4% | -9.5% | +3.4% | +15.5% | +1.2% |
| 1985 | -0.4% | -14.7% | -10.6% | -4.0% | -18.2% | +3.6% | -11.8% | -5.5% | +5.0% | +18.3% | +8.1% | +9.3% |
| 1984 | +1.5% | +6.1% | -5.7% | +26.8% | -6.4% | -9.8% | -3.8% | +3.9% | -5.2% | -1.0% | -0.5% | +17.7% |
| 1983 | +36.8% | +11.6% | -7.4% | +19.5% | +14.4% | -15.4% | -28.6% | +6.8% | -37.9% | -2.2% | -9.9% | +19.6% |
| 1982 | -7.9% | -10.4% | -7.5% | -12.6% | -5.1% | -8.9% | +5.9% | +33.3% | +1.4% | +39.0% | +25.6% | -6.3% |
| 1981 | -17.2% | -6.2% | -7.5% | +15.8% | +16.7% | -21.5% | -3.8% | -19.5% | -24.2% | +31.1% | -6.9% | +18.8% |
| 1980 | — | — | — | — | — | — | — | — | — | — | — | — |
| Avg | +3.6% | +1.7% | +2.2% | +3.7% | +2.5% | -1.9% | +3.2% | +5.4% | -3.9% | +6.2% | +2.9% | +1.4% |
| Median | +1.0% | +2.1% | -0.5% | +1.5% | +3.4% | -2.6% | +3.1% | +5.1% | -1.9% | +6.0% | +3.2% | +2.8% |
| Last 5Y Avg | -1.0% | -0.1% | +0.1% | -1.0% | +4.4% | +1.1% | +6.7% | +2.4% | -3.3% | +3.9% | +5.4% | -0.1% |
| Std Dev (σ) | 15.4% | 10.1% | 10.3% | 11.0% | 12.0% | 12.0% | 12.4% | 11.2% | 14.7% | 14.6% | 11.4% | 11.8% |
| Consistency (μ/σ) | 0.23 | 0.16 | 0.21 | 0.33 | 0.21 | -0.16 | 0.26 | 0.49 | -0.26 | 0.42 | 0.26 | 0.12 |
| Win Rate (%) | 57% | 54% | 50% | 57% | 54% | 46% | 63% | 62% | 36% | 69% | 56% | 60% |
| Winning / Losing Months | ▲26▼20 | ▲25▼21 | ▲23▼23 | ▲26▼20 | ▲25▼21 | ▲21▼25 | ▲29▼17 | ▲28▼17 | ▲16▼29 | ▲31▼14 | ▲25▼20 | ▲27▼18 |
| Longest Win / Loss Streak | ▲10▼3 | ▲3▼4 | ▲6▼5 | ▲6▼3 | ▲6▼6 | ▲4▼4 | ▲11▼4 | ▲3▼2 | ▲4▼9 | ▲7▼2 | ▲3▼3 | ▲6▼3 |
| Best | +45.4%in January 2001 | +29.0%in February 1998 | +20.9%in March 2001 | +28.0%in April 1999 | +26.2%in May 2003 | +24.7%in June 2000 | +27.1%in July 1994 | +33.3%in August 1982 | +22.2%in September 1998 | +39.0%in October 1982 | +28.8%in November 2004 | +28.2%in December 1998 |
| Worst | -31.7%in January 2008 | -15.6%in February 2001 | -13.7%in March 1992 | -19.1%in April 1991 | -32.4%in May 2000 | -30.2%in June 1993 | -29.7%in July 1993 | -19.5%in August 1981 | -57.8%in September 2000 | -31.6%in October 1987 | -18.1%in November 2018 | -26.1%in December 1997 |