TTM
100.0%
YoY change
+1.95pp
Trough year (1998)
1.7%
Peak year (2017)
98.1%
Latest annual
98.1%
Gross Margin history chart for Booking Holdings (BKNG) from 1998 to 2017
Latest: 98.1%
Gross Margin change chart for Booking Holdings (BKNG) from 1998 to 2017
Latest: +1.95pp
Gross Margin history table for Booking Holdings (BKNG) from 1998 to 2017
| 2017 | 98.1% | +1.95pp | ||
| 2016 | 96.1% | +2.99pp | ||
| 2015 | 93.1% | +3.31pp | ||
| 2014 | 89.8% | +5.70pp | ||
| 2013 | 84.1% | +6.52pp | ||
| 2012 | 77.6% | +6.91pp | ||
| 2011 | 70.7% | +8.83pp | ||
| 2010 | 61.9% | +7.96pp | ||
| 2009 | 53.9% | +3.20pp | ||
| 2008 | 50.7% | +5.35pp | ||
| 2007 | 45.4% | +9.65pp | ||
| 2006 | 35.7% | +7.89pp | ||
| 2005 | 27.8% | +6.15pp | ||
| 2004 | 21.7% | +4.77pp | ||
| 2003 | 16.9% | +1.12pp | ||
| 2002 | 15.8% | -0.68pp | ||
| 2001 | 16.5% | -0.50pp | ||
| 2000 | 17.0% | +3.88pp | ||
| 1999 | 13.1% | +11.38pp | ||
| 1998 | 1.7% | — |
- 201798.1%+1.95pp
- 201696.1%+2.99pp
- 201593.1%+3.31pp
- 201489.8%+5.70pp
- 201384.1%+6.52pp
- 201277.6%+6.91pp
- 201170.7%+8.83pp
- 201061.9%+7.96pp
- 200953.9%+3.20pp
- 200850.7%+5.35pp
- 200745.4%+9.65pp
- 200635.7%+7.89pp
- 200527.8%+6.15pp
- 200421.7%+4.77pp
- 200316.9%+1.12pp
- 200215.8%-0.68pp
- 200116.5%-0.50pp
- 200017.0%+3.88pp
- 199913.1%+11.38pp
- 19981.7%—
Gross Margin values are taken from Booking Holdings's reported income statements (quarterly 10-Q and annual 10-K filings with the U.S. Securities and Exchange Commission). Each row shows the period end date and the filing date. YoY compares each figure to the same period one year earlier. Amounts are in USD as filed.
About Gross Margin at Booking Holdings (BKNG)
According to Booking Holdings's latest reported financial statements, the company's latest reported gross margin is 100.0%. Gross margin is gross profit divided by revenue, expressed as a percentage. It shows how much of each sales dollar survives the direct cost of goods sold — before operating expenses, interest, and taxes. A higher gross margin generally signals pricing power and production efficiency. Margins are most meaningful compared against sector peers and a company's own history.
Headline figure above is from the reporting period ending (reported ). Chart and table below cover the full reported history back to .
The 2017 reading of Booking Holdings (BKNG) gross margin is 98.09% – expanded 2.0 percentage points year-over-year.
The highest annual gross margin of 98.09% was reported in 2017. The lowest in the available history was 1.70% in 1998.
Booking Holdings Gross Margin by Year
Booking Holdings Gross Margin 2017: 98.1%
Booking Holdings posted gross margin of 98.09% in 2017, expanded 2.0 percentage points from 2016. This figure represents the highest annual value in the available history.
Booking Holdings Gross Margin 2016: 96.1%
In 2016, Booking Holdings reported gross margin of 96.14%, expanded 3.0 percentage points from 2015.
Booking Holdings Gross Margin 2015: 93.1%
Booking Holdings gross margin in 2015 was 93.15%, expanded 3.3 percentage points from 2014.
Booking Holdings Gross Margin 2014: 89.8%
2014's gross margin for Booking Holdings came in at 89.84%, expanded 5.7 percentage points from 2013.
Booking Holdings Gross Margin 2013: 84.1%
Booking Holdings gross margin in 2013 was 84.14%.
See more financial history for Booking Holdings (BKNG).
Sector peers by Gross Margin
Consumer Cyclical peers of Booking Holdings (BKNG), ranked by their latest gross margin
| 57.4% | |
| 56.0% | |
| 50.6% | |
| 39.8% | |
| 33.8% | |
| 33.1% | |
| 31.4% | |
| 19.1% |
- 57.4%
- 56.0%
- 50.6%
- 39.8%
- 33.1%
- 31.4%
- 19.1%
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